Marketing and the Apple global organization Research Paper

Marketing and the apple global organization - Research Paper instanceThe history of orchard apple tree Inc. dates back to the early 1970s when Steve Jobs along with Ronald Wayne and Steve Wozniak established the technology firm. Apple is currently headquartered in California, USA. The company together with its subsidiaries develops and market places laptops, portable music players, desktop computers, mobile communication devices and several other(a) gadgets. Apple has a global presence and functions with around 370 Apple scoop stores. As of 2011 the company sedulous 60,400 people throughout the world (Apple Inc.). Some of the evident products that have made Apple unmatched of the biggest technical giants of the world are I-Phone, I-Pad, I-Pod and various software product products. The Mac OS X in the software category has been able to revolutionize the computing experience of the users. If reports are to be believed, within few years from now the company will be launching I- car, a four wheeler car with erratic style and design resembling the official logo of Apple. From the days of its inception Apple is highly sensitive towards its merchandising strategies. The company tactically develops its business strategies for the purpose of retaining and gaining customers. This is the reason why we find Apple launching late products in every 2-3 years. Apple mainly distributes its product through whole sellers, retailers and Apple owned pocket stores. The company has large number of competitors in direct and indirect form. Hewlett Packard, Dell, Google and Research in Motion expressage are the direct competitors of the company (AAPL Competitors).... In this article the beginning discussed about the unique merchandise initiatives of Apple Inc. Furthermore the article highlighted some interesting facts about the company. In the introduction part of the article the creator demonstrated about the hype that Apple creates before launching a product in the marke t place. To cite an instance it showcased how the brand loyal customers of Apple spend a night outside an Apple store, just for the purpose of buying the new product from the company. The article offered a number of unique marketing strategies of the company. Some of the evident among them are as follows - Apple has been long facing issues with the product knowledge of its gross sales staffs. This problem made it more complex for the company to notify the potential customers about the unique features that it offers. thusly the company decided to open a store just for Apple or an Apple exclusive store. In this article it has been also highlighted that the products of Apple comes in the form of a complete package, so that users do not have to search for any add-ons. In accordance to this statement the author mentioned the example of I-Pod and innocent(p) music via Apple I-tunes. The product strategy of the company has been also emphasized in this article. Apple uses a varied product strategy, in which they offer various portable gadgets at a low address to the consumer, with a feeling that these customers may consider buying an Apple computer in the near future. The author also clearly explains about the extensive research and development that the company carries out for the purpose of crack quality products. Furthermore in the article few promotional

Biology Essay Example | Topics and Well Written Essays - 250 words - 11

Biology - Essay ExampleHence, it is paramount to protect the biodiversity in order to avoid adverse effects on the environment.Biodiversity is an issue of immense concern to me because I hit the sack my city and inseparable environment, and I need to conserve the ecosystems. capital of Kuwait has been experiencing challenges in the ecosystem. Notably, desertification has affected the ability of Kuwait to support and maintain the native fauna and flora. The plant cover has reduced drastically, and accelerated soil eating away is a reality. I believe that the human interference with nature has contributed to desertification and the threat of wildlife extinction in Kuwait. such(prenominal) undesired effects have disrupted the natural dynamics of the ecosystems.I support any essay that seeks to protect diversity in Kuwait in order to restore the natural environment. In my opinion, it is essential for Kuwait to develop and promote sound environmentally friendly strategies to identify the endangered plant and animate being species and conserve them. The collection of the plant seeds is an important exercise that can assist in preserving the natural plants and restoring the natural heritage of Kuwaits

Analysis of an Ethical Dilemma Essay Example | Topics and Well Written Essays - 1500 words

summary of an Ethical Dilemma - Essay ExampleIt provide further establish the relationship between caller-up ethics and good quandary. The paper concludes that, though the company has its byplay strategy and goals, it is faced with honest challenges at bottom the stakeholders and shareholders. Therefore, the group should not only focus on growth, but also put into learnation the ethical impact of its operations on employees, the government, customers, suppliers, and the community. Ethical dilemma Business ethic is vital for any business entity to gain a competitive edge and attain its goals. Ethics ensure observation of morals and legislation of conduct within an organization as well as its operation with its stakeholders. Business ethics disciplines employees and some other stakeholders as it defines what is wrong and what is right. At times, organizations experience conflict of interests with its employees, society, the business environment as well as the government poli cies. When such differences arise, the care decision-making organ has to decide, hurtonize, and reconcile the conflicting interests. For an organization to avoid and solve ethical dilemmas, it should be able to have a sound decision-making body. The body should be able to collect as many information and material facts as the situation permits. It should then identify the relevant and key ethical issue and consider alternative viewpoints. When dealing with ethical issues, it is crucial to identify, measure, and prioritize the effects on dissimilar stakeholders. This is because the effect may vary from one stakeholder to another due to their diverse interests and concerns. The decision makers should then consider what effort it has put towards the issue and how committed it is to solve the issue. This will enable the management to understand its disappointment and evaluate its commitment to the organization. In order to establish a well serving solution to the issue, the management should identify the available options for the issue. A variety of course of action will allow it choose the outdo action since they will be able in a position to analyze the consequences attached to apiece option. These consequences may be either long term or short term to the business. Positive results will be of much importance and the option with such results should be emulated while negative results will harm the business therefore, should be avoided. The practicality of benefitting options should be identified and the impacts upon ones character and integrity. The management should then pick most upright and practical course of action as it fits the situation better. Causes of ethical dilemma In a better business environment, employees and employers would always do the right and perfect thing while conducting business. However, ethical dilemmas are open in every workplace, as people have to make a very difficult filling between moral and immoral (Touchstone, 2008). Employ ees should sell work related pressure to perform well and speed company goals and objectives achievement. At times, employees experience temptations to apply the shortest route possible to achieve targets or even handle the pressure. The shortcuts may be immoral or against the company policies. Therefore, pressure from management regarding profits and results can tote employees to act immoral and witnesses not whistle blow for fear of victimization. Ambitions and discrimination also causes ethical dilemma especially when some employees are under hunger for

Case Management Strategies Essay Example | Topics and Well Written Essays - 1000 words

Case Management Strategies - Essay ExampleQualification in case charge is the provision that requires case managers and support staff to bring forth the necessary expertise to handle cases. Caseload size involves the magnitude of cases that requires handling at the same time by the manager and the support staff. Support staff is different staff members such as nurses, social workers who assist the manager in handling patient cases. gentility and education in case management is offered to the staff members to equip them with skills and knowledge required to handle invitee cases. Finally, supervision entails following up on the patient to ensure that they are doing what is prescribed by the preventative program.2. Intake is the initial step in case management. In this part, I would only ask the guest their name, the problems they have and who referred them among other basic questions. In the assessment part, I would evaluate the clients soma by exploring the historical backgrou nd to his/her problem and knowing all the dimensions of the problem. Next will be explaining to the client the services I provide and discuss the contract including issues of informed consent. The next step would be goal setting where in collaboration with the patient, we would set attainable and appropriate goals. This would be followed up by the interpellation planning, which is the actual action of implementing helpful strategies (Cameron & Turtle-Song, 2002). In case the case I am handling requires a referral, I will refer the patient to helpful social networks and agencies for assistance. Then, I will continuously varan the progress of the client to ensure that all the goals are met. In re-assessment, it would be about evaluating whether the goals of the strategy have been met. Finally, the outcome evaluation would involve meeting the outcomes against the goals set at the beginning of

Property law - Land Essay Example | Topics and Well Written Essays - 3000 words

Property honor - Land - Essay ExampleThe next year, Mr. Kernott and Ms. Jones acquired a loan to extend their house, with Mr. Kernott undertaking most of the grammatical construction work.The couple separated in 1993 and Mr. Kernott left their home in pester Hall Avenue. Mr. Kernott stopped lend to the household bills and the mortgage. Further, he made little contribution towards maintaining the two children that the couple had. Three years later, Mr. Kernott and Ms. Jones determined to redeem their life insurance policy, dividing the proceeds between themselves. Mr. Kernott bought a house on 114 Stanley Road in Essex with his share of the proceeds. However, in 2006, he sought payment for the value of his share of the house on Badger Hall Avenue. Ms. Jones declined, requesting that the Appointment of Trustees and Trusts of Land Act 1996 grant her total ownership of the property2.The court decided, after considering anteriority in the cases of Dowden v Stack and Hiscock v Oxley t hat both parties share the total value of the property in different proportions, awarding 10% of the property to Mr. Kernott and 90% awarded to Ms. Jones. According to this judgment, Mr. Kernott would recieive 24355 and Ms. Jones would receive 219,190 in the event that they change the property then Mr. Kernott bring uped this decision at the High Court4.Mr. Kernott argued at the High Court that the judge wrong imputed or inferred an intention that after the separation of the couple, both parties beneficial interests were supposed to change. Further, he claimed that the court was unfair in its quantification of the beneficial interests owned by both parties. By a simple majority, Mr. Kernotts appeal went through. The court declared that both parties were joint owners of the property, and were tenants with equal shares5. Judges Wall P., Rimer L.J. and Jacob L.J. presided over the appeal6. Wall and Rimer argued that at that place was no way to indicate a change in the intentions o f both parties

Team assignment Essay Example | Topics and Well Written Essays - 500 words

Team assignment - Essay illustrationNevertheless, the paper illustrates the proposals on how Berry may develop and improve a number of website factors to reach the centre audience, build visitors trust, as well as clients alongside seeking guidance to raise the web traffic.The deliberated precept of the website is to give the visitors with details concerning pest control services provided by the Berrys Bug Blaster. From the homepage website information, on that point are three (3) approaches stated of the services offered by the Berry in bullets. In addition, the website gives direction to the visitors on which pests the Berry deals with by stating the pest names at the website homepage. The website gives straight and precise message with the intention of getting the visitors attention for seeking a Berrys service. The message is a special offer to draw the visitors to commence services by contacting with the contact number provided on the website. Moreover, the website is als o available on the intranet of the organization and acts as some sort of Enterprise Resource Planning (ERP) for internal users or employees of the organization. The dramatic features of the website on the intranet include Finance and Accounting, Sales and Marketing, Human Resources, Operations Legal and Information Technology.Within the paper, in that respect are two types of expected audience of the website. The first type of audience who can access the website through the Internet include the companies or people who have problems with the pests or had pest control problems in the past. The blink of an eye type of audience is the internal users or employees of the Berrys organization who have to use the website on the intranet to perform day-to-day activities.This website has a number of strength that has help the organization significantly. Some of these strengths include the website is simple, impartial and easy-to-use therefore, it can easily be remembered.On the other hand,

Should College Athletes Get Paid Term Paper Example | Topics and Well Written Essays - 1000 words

Should College Athletes Get Paid - Term Paper compositors caseSetting aside for the now that college athletes who participate in the more(prenominal) popular sports such as football game and basketball piss millions of dollars for their respective college and that non-athletic students gain from these financial benefits as well, athletes, by virtue of their demanding schedule, are deprive of the ability to earn epoch they learn and because of this reason alone should be compensated somewhat. The amount of a stipend is debatable but a reasonable amount of, for example, $200 per month is hardly exorbitant. This raillery will examine the reasons why college athletes receive pay. Both the universities and the NCAA make millions of dollars each winter from the bowl games chase the regular football season, a sum that doesnt include the share individual conferences enjoy. Now pass on up concession and ticket proceeds, merchandise sales and money gained from corporate sponsorships t hat with break through the existence of sports would not be available to a university every year. Those millions come from one months revenue from one sport. The college athletes say that their efforts produce many millions of dollars for their schools but they are not allowed to make even pocket change plot giving their all for their team. Athletes are subjected to the most meager of a life under current NCAA rules. Meanwhile, they note other students with enough spending money at least for an occasional burger and their coach making a multi-million dollar income but know that it is them who are the ones that making the biggest sacrifice. When a college athlete or their family is experiencing financial difficulties as is the instance in many situations, the pressure to leave school to try a professional travel is enormous. What would inspire a student-athlete in this predicament to remain in school if they were presented with a chance to earn what even a minor league salary or a backup role at the top league level may offer? Moreover, college athletes face the perpetual threat of a passage ending injury. This has ended the dreams of many for a professional life history but, more tragically, also ends their academic career too. (Chaisson, 2001). There undoubtedly is a disparity between athletes and non-athlete students which is not in favor of the athlete. For example, college students who are booked in extracurricular pursuits other than athletics, medicineians for instance collect scholarships and can perform for their colleges symphony whether they or not they are academically eligible. They are also able to perform and make money in a professional band or orchestra while enrolled at school. By contrast, if athletes did this, they would lose their scholarship, be kicked out of school and most likely end any chance of playing professional sports. Furthermore, a music student is able to earn a music degree and even for a specific instrument. A football or basketball major is unheard of, much less a major in playing quarterback or strong forward. Athletes are scrutinized for getting any type of job while on scholarship for their school. Getting paid to play or work in football would be sacrilege (Chaisson, 2001). Student athletes represent of a unique sector of the schools population. Much more is required of them. Athletes spend much more time and effort than general population students and are relentlessly challenged with balancing academics, athletics and social

Women and law Essay Example | Topics and Well Written Essays - 1000 words

Women and law - Essay Example come forward of respect and highest regard to the sanctity of life, treatments are sometimes forced on sufferers, who refuse concur to it because they require to cause themselves harm or that their logic is distorted due to the mental problem underlying. That was the case with B. V Croydon who refused to eat when she was prevented from harming herself, and was tube-fed against her will (Cooper, 2005).Feminists say that the illness is a symptom in a society which settle people on the grounds of looks, which emphasises thinness and has unreal requirements and stereotypes regarding peoples appearance. Also, it is much more frequent in girls than in boys, only increasing in greater ages.The law requires a person to sign a consent form to undergo these procedures, and those who choose to do so must be examined by a pay off beforehand in order for an evaluation of the reasons behind wanting to go through the procedure.Feminists say that this is an superer ogatory step that shouldnt be taken. They claim that people should be happy and proud of their own body, accept it and hit the sack it, instead of trying to change it to fit a certain stereotype or desire of soul else in the society. Also, they say that the purpose of it is mainly to achieve the approval of someone else, rather than of themselves.Posing for a photo shoot like Adele has done is not considered to be illegal as long as the participant is an adult and agrees to it. However, it is obviously immoral and reprehensible, mainly because she was tricked into doing so because she was given a large total of alcohol beforehand.The law does not consider being photographed in provocative poses to be illegal, but exploitation animals in this photo shoot causes it to be a grey zone since it is possible that sexual interactions in the midst of human participants and the animals were initiated, and then it is illegal on accounts of both bestiality and animal abuse. Furthermore,

INTERNATIONAL BUSINESS AND GLOBALIZATION (MARKET EVALUATION AND Research Paper

INTERNATIONAL BUSINESS AND GLOBALIZATION (MARKET EVALUATION AND STRATEGIC PLANNING PROJECT) - Research Paper fontBy providing an overview of the geographical markets, general sales/market share, expectation for future sales growth, positivity potential, and desire to analyze and understand the rigids geographic growth strategy, the reader/researcher is qualified to influence a great deal with regards to what may take place at bottom the future without ever having to bide the risk and danger of blindly testing a highly costly product line in a market or with a given demographic of the consumer base that would ultimately reject it. mount Begun in 1959, Dubai Refreshments originally was located on Maktoum Street in central Dubai. In such a way, it comes as no surprise that the full power of the most potent geographic market for the firms offerings exists within the continents of Africa and Asia. Although the firm has experienced a great deal of growth domestic helpally, it has yet to in full leverage a degree of potential international growth. In such a fashion, for the nation of the joined Arab Emirates, Dubai Refreshments exhibits nearly a 70% market share with regards to energy drinks. Similarly, due to the fact that population of Dubai and the skirt region has grown exp mavenntially within the bygone several decades, the firm is able to integrate its products with a broader and broader market segment than it would have before thought possible. As a direct result of this, profitability has increased alongside this population growth. Although Dubai Refreshments is considered a bonafide distributor of PepsiCo drinks, the firm in and of itself exhibits complete autonomy and is not a subsidiary of the global beverage giant. Such a level of autonomy means that Dubai Refreshments is able to integrate within the global market and seek to leverage a degree of success for itself without macrocosm under the constraints of any contractual obligations or limi tations placed upon it by a third party or ultimate conglomerate of ownership. Market Analysis/Evaluation Although it is ultimately the intention of Dubai Refreshments to engage in a broad marketing plan that will see each and every one of its sectors grow in overall sales, the purpose of this specific strategy is with regards to seeking to leverage a degree of growth within the market of Vietnam seeking to promote the drink company in an emerging market as a means of breaking out from the formerly domestic only lable that the firm has crafted for itself. As will be discussed below in the analysis, the reasons for choosing Vietnam are multiple however, the nation itself has not been chosen merely on one or two determinants. Rather, it has been chosen due to the fact that it is the belief of these authors that this particular nation represents the greatest overall possibility with regards to future growth and international development of the brand. Social Issues Although long overloo ked as something of a backwater communist relic, the nation of Vietnam has experienced a rapid amount of economic growth within the past several years. Due to the rapid level of economic growth, the human development Index and the gross domestic product of the nation of Vietnam has risen precipitously alongside this form of development. A further reason wherefore the nation of Vietnam is been chosen with regards to the international expansion of Dubai

Social, Cultural and Ethical Dimensions Essay Example | Topics and Well Written Essays - 1500 words

Social, Cultural and Ethical Dimensions - Essay ExampleThe sum of these share philosophies, assumptions, determine, expectations, attitudes, and norms bind the nerve together. Truly, organizational culture may be perceived as the manner in which an organization solves problems to achieve its specific goals and to maintain itself over time, it is holistic, historically determined, socially constructed and difficult to change (Hofstede, 1980).organisational culture has a pivotal role in many companies as they developed new strategies in organizational management. It is a central aspect to many theories and prescriptions of management. However, despite frequent prescriptions to manage culture in diverse national contexts, little empirical evidence has been forwarded in contexts different than the UK and the US (Harris & Metallinos, 2002).Hofstede (1980) emphasized the severe impact of national culture in terms of the regional differences, and the following broad categories are sugg ested for European organizational models, like Germanic, Scandinavian, Anglo-Saxon and Latin. The members of the organization bring their own individual experiences, beliefs and values. Individuals are allowed in work-groups inside the organization have their own behavioral quirks and interactions which, to an extent, affects the whole system.In addition, a In addition, a working class culture can be devised for instance, a computer technician will have expertise, language and behaviors gained independently of the organization that set them apart from their colleagues, but their mere presence can influence the culture of the organization. With all this, the elderly management may determine the corporate culture that they may wish to impose corporate values and standards of behavior that specifically reflect the objectives of the organization. Hofstede identified five characteristics of culture in his study of national influences might distance - The degree to which a society expec ts there to be differences in the levels of power. A high add suggests that there is an expectation that some individuals wield larger amounts of power than others. A low score reflects the grab that all people should have equal rights.Uncertainty avoidance reflects the extent to which a society accepts irresolution and risk.individualism vs. collectivism - individualism is contrasted with collectivism, and refers to the extent to which people are expected to stand up for themselves, or alternatively act predominantly as a member of the group or organization.Masculinity vs. muliebrity - refers to the value placed on traditionally male or female values. Male values for exercise include competitiveness, assertiveness, ambition, and the accumulation of wealth and material possessions.Long vs. short term orientationOn the other hand, corporate organizations in the 1980s have been adopting and installing programs of organizational restructuring and re-engineering. Most of the progra ms are based on the principles and practices of a widely popular management strategy often called Total Quality Management, participative management or the reading organization, or some other vernacular title for a program of organizational structural and heathenish change (Casey, 1999). These changes were then had been aptly devised in different corporate

Excluding all finance and accounting courses, what has been your Essay

Excluding all finance and news report courses, what has been your favorite course taken as an undergraduate and why - Essay ExampleAnother flavour of marketing that makes the course my favorite is its broad functionality. Marketing equips one with skills useful to almost any governing that seeks to promote itself and remain competitive. Knowledge of consumer psychology presents a fascinating experience that I view as an opportunity to better my understanding of business processes. Learning the role of psychology in consumer marketing was an of import aspect that made me like the course.The course allows students to carry out field research together, and this provides an opportunity for me to burgeon forth my research skills. I also like the fact that the course allows me to evaluate commercials for stereotypes and gender identity. Conclusively, marketing as a course has provided me with skills that I feel will serve as a competitive expediency in the job

Kerouac and Moon Essay Example | Topics and Well Written Essays - 750 words

Kerouac and Moon - Essay exercisingThese two people atomic number 18 Dean and Sal. In the course of their journeys around New York, there are several fascinating encounters the two friends come across that both enlightens their views and opinion about the the Statesn psyche and in any case gives them a peculiar identify of where they two of them also belong in the American inn or system. On his part, Heat-Moon William Least in piece of writing Blue High manners takes the story from the perspective of someone who is not meeting wonder right away but bitterness and pain. This was because the journey that is described in this intelligence was embarked upon by someone who had just separated from his wife and also lost his lost. As a way of finding solace from not just the brighter side of manner but the ugly part of it also, the voyager decides to motivity along the rural part of America that is often marked by a blue commercial enterprise in Rand McNally road atlas and thus the Blue Highway. It could briefly be said that both deeds are similar because they are all based on journeys of the life of real people duration the setting of the journeys and the causes of the journey brings out the differences in the two books. Likes among both writers Both authors exhibit in their writing and the narration of their journeys, certain things they similar about America that are common in both instances. unmatchable of these is the imagemingly clear love for alcohol. This is shown because Kerouac emphasizes his love for big party with alcohol (Kerouac, p. 53). Similarly, Moon reiterates his love to salute a lot of alcohol (Moon, p. 6). Clearly, reasons as to why these two writers both love the abundance of soaker drinks in America could be traced to the circumstances surrounding their trip. On the part of Kerouac, it could be said that he was just putting himself in the most common kind of mood that new friends and lovers put themselves in, which has to do w ith the sharing of drinks and alcohol to make themselves feel so good. On his part, Moon might have taken to the love for alcohol as a way of dealing with the pain and grief that his heart bore. The love for alcohol is thus similar among the two writers but the reasons for liking alcohol is quite antithetical. Both writers also exhibit their likeness for medicine and dancing. Though Moon traveled through the rural part of America and Kerouac travelled through New York, it is common to find that music and dance is something that is synonymous with all separate of America being it rural or urban. This is because while Kerouac who was in the heart of the city wrote that he loves music and dance (Kerouac, p. 53), Moon who was also in the rural setting also wrote that he loves to enjoy his life by dancing sour his stress (Moon, p. 9). Regardless of this similarity however, it can be said that the sources of usage that came with music and dance for the two writers were different. For instance in the city, one is likely to party in places like the discotheque or club while in the rural area, all that there is to offer are pubs and little bars and restaurants. Again, there exist differences in terms of causes of action. This is because while Kerouacs action was caused by the desire to make himself happy with his friend, Moons action was caused by the need to throw off his sorrows. Dislikes among both writers As normal people, it would not be every single thing that these two individuals see about America that they will love. This is especially so as the two had to travel around different places in America. Indeed once a person is travelling around it is common that he co-worker will come across different people and different events that will trigger the person

Design and Access Statement & Planning Policy application Essay

Design and Access Statement & Planning Policy application - Essay idealThe rationale behind this programme is to support sustainability by recycling food drive off and garden absquatulate to produce fertiliser as well as biogas to be used in the generation of electricity. Therefore, the enter seeks to state the principle policies that would necessitate permission to go ahead.This vision is designed to reduce environmental humiliation by making better use of waste and sustainably generating electrical energy by reducing the coulomb footprints in the process to complement the main grid and other sources. The proposed development will also part with citizens to learn the process of anaerobic digestion that will be used to recycle the food to produce both(prenominal) biogas and fertiliser.The National Policy Framework is a significant part of the governments reforms to make the plans for projects less(prenominal) intricate and easier to comprehend. It immensely reduces the number of insurance polity pages about planning (Parliament, Commons, & Committee, 2014, p. 9)The Framework lays down planning policies for linked Kingdom (UK) and how they are projected to be functional. It provides direction for local planning authorities and decision- learnrs, both in drawing up plans and making decisions about planning applications. The Framework does not include specific waste policies, since national waste planning policy is published as part of the National Waste counseling Plan for England (Britain & Government, 2012, p. 1).The Framework should be read in combination with the governments planning policy for traveller sites. Local planning authorities preparing plans and making decisions on waste on travellers sites should also to take into account the policies in the Framework. The Secretary of State determines these according to the Planning Act 2008 and significant national policy statements for main infrastructure, as well as any other matters that are cons idered both vital and relevant (which may include the Framework

Teen oriented dating reality shows are undermining the values of our Essay

Teen oriented date truth shows are undermining the values of our youth - Essay ExampleScholars and experts have engaged in challenging debate on the impacts of the reality telly programming on the society, with majority perceiving it have negative puzzle out especially on the youth. With emphasis on teen-oriented dating reality shows, this paper seeks to differ with the assumption that these reality shows undermine the values of the youth in society (Bilandzic and Rossler 296). For the purpose of this paper, The Bachelor and The Bachelorette dating reality shows go away be the primary example throughout the paper. Contrary to these assumptions, the paper reiterates that dating reality shows actually turn out a number of beneficial values to individuals, especially the youth.According to some portion of scholars, claiming that a television show has negative or positive influence over reality is to forgo the x factor. This has goose egg to do with the show. The main contri just ing factor to such perception is what the viewer takes from an experience, similar to the interpretation of the Christian Bible. The presentations may largely vary, but the results will be the aforementioned(prenominal) commonwealth will hear what their sense of right and wrong wants to hear, and proceed to apply those experiences in their lives in ways that benefits them personally. However, this does not make the particular thing sincere or bad. If our judgment no everything based on their effects on people, then most of what we hold sacred and moral would be bad since religious fervor is the cause of many battles in the past. scarce like people, the media can have both positive and negative impacts on the society at the same time. Indeed, the presentation may have some bias on one direction or the other, but the most important determinant is the individual doing the viewing (Reiss and Wiltz 364).It is thus important to look and evaluate the types of people watching a partic ular program before pointing fingers in any directions. In

Advertising and Segmentation Brief Analysis Essay

Advertising and Segmentation Brief compend - Essay ExampleIt has become a household brand and a generic name that endlessly signifies the product as a window or glass unused. Recently it has also widened its range by even being used for other step up cleaners interchangeable the counter tops. 2) Create a detailed profile of the consumers that would likely purchase this item Windex range offers four products, a powdered or crystal form of Windex that can be used to clean bathtubs, wash basins, and kitchen sinks, a multi surface cleaner in the spray bottle that can be used to clean any smooth surface specially kitchen counters, marble tops, patios, stoves, Windex original is used to clean glass surfaces of windows and other glass tops as well in fact Windex is used as glass cleaner in general. The most forward-looking and the market leading product is the Windex outdoor, it has mop like cloth piece that can be link up to a rod that can be used to clean lawns glass doors. The pro duct is like a gift from heaven for everyone. The most targeted customers argon the housewives they ar the ones who are the main customers when households are concerned. They are usually responsible for the purchasing of grocery and other such house maintenance goods. The other users for Windex are bar owner and hoteliers they purchase Windex in larger quantities for the mirrors in the lobbies, washrooms and bedrooms. Every person who is willing to go their glass surfaces cleaned is the target market for Windex. Its a medium priced product and therefore, there are no affordability issues. It is a generic brand but not a premium brand and therefore, an affordable one(Muniz &OGuinn, 2001). 3) Clearly identify which segment the attached advertisements are targeting and the bases for the segmentation. The segment that Windex targets are household and it also targets the social unit of the window alter effort. But majorly they are targeting only glass users. They have been around in the pains for so long that despite mass trying to make their own place in the industry they have practically failed to get hold of the market share of Windex. Windex came forward and introduced the all surface cleaner, this helped people again go for the Windex brand as it had already an established and trusted image in the cleaning sector. People went for the one brand that is already trusted. Their basic target markets are families and the offices at a demean level, at a major level their major target market is the window cleaning businesses. They had recently launched a pouch fill up as well. This helped them make their own product more economical, this was specifically do to target the households. Mothers/wives found it better to purchase the bottled Windex once only then later use pouches to refill them. This way they also project a more environmental friendly image as they cut back the usage of bottles. 4) secernate the details in the advertisements that suggest the c ommon needs of the consumers. The most conveyed message by dint of the ads of Windex is the importance of clear glass. They have conveyed this ad through a few demonstrations that they did in the middle of the metropolis and which surprised the citizens. The technique that they have used here is a very unique one, it is guerilla selling that is being used to target the customers. Similarly the recent ad about the cleaning of the window which uses 2 birds who decide to annoy the person at home spending his time leisurely, so that he spends perch of his time cleaning the glass, the person has Windex he sprays it on the glass and the spot disappears in seconds and the birds are disappointed. This fount of portrayal of the product emphasizes the fact that the product cleans the spots or smudges very swiftly and without much effort. 5) Identify any cues and why they may used. In

Case study Example | Topics and Well Written Essays - 250 words - 115

Case Study ExampleConsidering Jon was not totally on board with holding the meeting at Monte Sereno, giving in to a rate of $99, a complementary cocktail fair, and a free conference service is too much for a simple hotel representative.To negotiate each of Jons demands further and end with a win-win conclusion, Julia can comprehend Jons primary interests or concerns. At the beginning, Julia had simply prepared for questions about the $1,000 conferencing service and $110 hotel rooms, which she gets from regular customers on a virtually everyday basis. With Jon, Julia has to see the bigger picture by investigating with Jons staff or simply asking him directly about the benefits of a complementary cocktail fair when the meeting leave alone end in a week. If anything, the cocktail should come at the end of their stay at the hotel and not at the beginning. This is an example of how important knowing a clients primary interests furthers negotiations progresses (Lazer,

POV’s and Traffic Tickets Essay Example for Free

POVs and Traffic Tickets EssayThere are quite a hardly a(prenominal) soldiers in Oahu, Hawaii that own POVs (Personally Owned Vehicles), but many do not roll in the hay the risk behind owning such dangerous tools. Yes, a POV is typically used as a solve of transportation, but more reckless behavior tends to be the trend among younger soldiers. Reckless behavior such as texting and brainish, drinking and driving, eating and driving, sleeping and driving, not wearing seatbelts, but the most dangerous of these behaviors is hotfoot or speeding. As described previously young soldiers tend to show many signs of reckless driving one of which was racing or speeding, but you may ask yourself why racing and speeding? What spring might soldiers, especially younger ones, have for racing or speeding? Well it is quite simple. many an(prenominal) young soldiers have not fully POVs and Traffic Tickets

Source Question on Public Health Reform 1832-1853 Essay Example for Free

tooth root question on universe wellness Reform 1832-1853 Essay witnesss B and C mainly suffer comparable evidence for attitudes towards Public Health and the dangers of an outbreak of disease in 1849 because they both agree that ordinary wellness in certain areas were much worse than those which were affected by the new Public Health Act. This is receptive because fount B refers to, We live in muck and filthe and Source C refers to, We withal want sewers and an productive supply of water.They also both agree that thither are dangers of an outbreak of disease in 1849 for Source B refers to, if the Cholera comes lord help us and in Source C, the author claims that, without which no efficient sanitary measures can be carried out, which is referring to the anxiety of disease. Both Sources B and C leave similar evidence because they are both create verbally for the same cause. Sources B and C were both indite by people who cherished the Public Health Act to affect the ir local community referable to the poor conditions and danger of disease in their areas.They are also both written at precise similar dates, Source B having been written in 1848 and Source C having been written in 1849. This is authoritative because public wellness at this time was known to be dreadful and both give a good insight towards the dangers of an outbreak of disease in 1849. They also both have the same purpose, for they were written for the intention of having the Public Health Act applied to their local areas (both signed by other locals who wanted the Act enforced), meaning that similar evidence would be involved in inquiring for the act.These similarities make Source C to a greater extent valuable as evidence for attitudes towards Public Health and the dangers of an outbreak of disease in 1849 because the petition in Source C was signed by 164 people, whereas Source B was signed by 54 people. However, there are some differences between Sources B and C as evidence fo r attitudes towards Public Health and the dangers of an outbreak of disease in 1849.Firstly, both sources provide different evidence, for Source B gives a greater sense of desperation and fear, whereas Source C does not give as much of a sense of desperation. This can be seen when Source B refers to, livin in a wilderness so out-of-the-way(prenominal) as the rest of London knows anything of us whereas Source C only states that, Unlike elsewhere there appears to be a very favourable feeling towards to its (the Public Health Act) adoption.The sources are also written very differently. Source B is written with many spelling mistakes and baneful grammar, whereas Source C is written in a to a greater extent formal tone without any spelling mistakes or bad grammar The main reason why the sources offer different evidence is because they are written by both people from very different backgrounds. Source B is written by someone who has clearly not been educated very well as the letter is written in poor English.This makes the source much valuable as evidence for the attitudes towards Public Health and the dangers of an outbreak of disease in 1849 because it comes from someone who sounds more direful. Whereas, Source C is written by an active local Poor Law Guardian a middle class man or above, and has been educated. Due to the tone being formal, desperation for the Public Health Act does not come through as clearly as Source B so it is not as valuable evidence for the attitudes towards Public Health and the dangers of an outbreak of disease in 1849.Source B offers more useful evidence the Source C because not only does it describe conditions of the public health problems and bring across the anxiety of an outbreak of disease in 1849, but also presents more of a sense of desperation due to the illiteracy of the author, for example, The stenche of their gully hole is disgustin We all of us suffer and verse are ill. Source B is also reliable because it comes from s omeone who is clearly more desperate for better public health conditions due to the tone.Source C is just as reliable for a Board was secured and he was assisted by Chadwicks favoured engineer. Overall, Source B is more useful than Source C as evidence for attitudes towards Public Health and the dangers of an outbreak of disease in 1849 because it describes the public health conditions of his area in greater detail than Source C, and, his evidence is typical to the conditions described at the time. However, together, they provide valuable evidence because both corroborate that public health at the time was appalling and that there were dangers of an outbreak of disease in 1849.

Hazara people Essay Example for Free

Hazara people Essay1. Friendship, guilt, redemption He knew about Assef, the kite, the money, the check over with the lightning bolt hands. He had always tell apartn. Come. There is a way to be scoop up again, Rahim khan had utter on the phone just in front hanging up. Said it in passing, some as an after feeling. (Chapter 14, pg 202). This advert symbolizes how ameer strived to do e reallything to forget, all he needed to do was to fly to Pakistan and see what Rahim Khan takeed him to do. So thats exactly what emir did. Rahim Khan tells emeer that there is a way to be good again. ameer knew straightaway what he was emiting about.He realizes, that all of those long time, Rahim Khan had known about Assef, the kite, the money, the put one across with the lightning bolt hands. He had always known. Rahim Khan had knew about Hassan getting raped. He needs to go to Afghanistan and talk about the unspoken secret they both knew about. After the phone conversation, amir keeps remembering Hassan saying for you, a thousand times over Thinking of this, he knows he has to go to Afghanistan, see Rahim Khan, uncover the secrets and do whatever he asks to be good again. By this he means that ameer has the opportunity to make up for his betrayal of Hassan by saving his son, Sohrab.Rahim Khan knows what really happened to Hassan and in any case knows that this has been bothering Amir for years so he is basically implying that Amir can til now redeem himself if he goes back to Afghanistan. When Amir ran, he ran from jealousy and fear fear of Assef and fear of his own reputation as a Pashtun stand up up for a Hazara. The negativity of the social setting influenced Amirs rash finis on betraying Hassan. The prevailing theme of guilt and redemption is weaved through the journey of Amirs life, influenced by the society, where Hazaras argon betrayed. 2.Parental family relationships Here is a nonher cliche my creative writing teacher would put on scoffed at equivalent father like son. But, it was true, wasnt it? As it turned out, Baba and I were more alike than Id ever known. We had both betrayed the people who would have given their lives for us. And with that came this realization that Rahim Khan had summoned me there to atone not just for my sins nevertheless for Babas too. (Chapter 18, pg 238) I chose this quote because not only is it teetotal in and of itself, but it also ironically characterizes all the characters in the novel.Amir felt his sinbetraying Hassanmade him so assorted from his father. He has spent much of his life trying to please Baba and mimic his fathers life. It is ironic that now, all these years later, when he discovers he and had father were so similar, it sickens him rather than bringing him joy. In the novel, he continually states that he wouldve never would have dreamed that Babas greatest sin would be buyth on so many different levels (stealing wife, purity, truth) and gone against the nang and n amoos, he so adamantly preached to his son.Amir and Babas relationship changes throughout the novel. The novel starts out with Amir doing whatever he could to win his fathers attention, which includes betraying his best friend, Hassan. He betrayed Hassan for his fathers total attention. He then earns it when Hassan and Ali move out and Baba and Amir move to America. This quote shows that Amir and Baba are very alike. They both betrayed their best friends. Baba betrayed Ali by sleeping with his wife, and Amir betrayed Hassan by not standing up for him firearm getting assaulted. Then they both try to redeem themselves with doing other good deeds.Baba, running an orphanage, and Amir divergence back to Kabul to save Sohrab, Hassans son. 3. Maturing Earlier in the morning, when I was certain no one was looking, I did something I had done twenty-six years earlier I planted a smattering of dead set(p) money under a mattress (Chapter 19, pg 254) This quote shows how Amir had changed an d grew more mature than before. In Kabul, before he had done the same thing to kick out Ali and Hassan. I lifted Hassans mattress and planted my new notice and a handful of Afghani bills under it. I waited another thirty minutes.Then I knocked on Babas door and told what I hoped would be the last in a long line of shameful lies. (pg. 110) Before, when he put the money under Hassans mattress, it was a coward move. He did it so Baba would get rid of both Hassan and Ali. Amir kept trying to cover up his past and get rid of it by setting Hassan up. He thought if Hassan left, then everything would go back to normal, but it didnt. Now, Amir had a heart. Rahim Khan told Amir to accompany back to Afghanistan to legal transfer Hassans son Sohrab. Amir stayed with Wahids family. They didnt have much at all.They served Amir all their nutriment they had. Amir felt guilty for all the riches he had. Living in America, without war, having sanitary sustenance conditions and enough food for me als three times a day. So, when it was time for Amir to leave, he snuck a fistful of money under the mattress. This time, it wasnt a coward who had done it, it had been a loving, but guilty man. Amir was slowly paid back his dues and threateningships he had created in the past. 4. Strength of the human spirit Then I told him I was acquittance to Kabul. Told him to call the Caldwells in the morning.Ill pray for you, Amir jan, he said. (Chapter 18 pg 239) Not only did Amir not stand up for himself, he did not stand up for others either (like Hassan when he got raped). Amir didnt dare to say his opinion, to the public, or to Assef that he and Hassan are friends because Hassan is Hazara and always was going to be. Later that changes. He fights for Sohrab, in fact what he really is doing is fighting back for all the times he didnt fight for Hassan, against Assef. In the fight he gets hare lipped just like Hassan, I think thats a symbol.A symbol that says that he has become as brave as Hassan. Another thing that indicates this change is that in the dreams he used to have where he couldnt part his father from the bear he later dreams of himself as the bear. He always admired his father, and his father was very brave. Bears are significant as brave and fearless. stern in Kabul, it seemed like Amir was finally doing something good in his life. After some misgivings, Amir agrees to rescue Hassans son, Sohrab, from an orphanage in Kabul. Amir crimson fights against a Taliban official who turns out to be Assef in high society to save Sohrab.This reminds Amir and the readers that this time it wasnt Hassan who was in Assefs fist, it was his son and Amir had to save Sohrab because he couldnt save Hassan last time. This is action instead of inaction bravery instead of cowardice selflessness instead of self-absorption. Perhaps this streak of good deeds go out make up for his betrayal of Hassan. Its almost as if the confident Amir combines with the helpless and coward c hildhood Amir. While saving Sohrab, Amir makes a capacious mistake and goes back on a promise to Sohrab. As a result, Sohrab tries to commit suicide.Were watching Amir repeat mistakes from the past even as he attempts to put the past to rest. This is Amir at his best and worst and perhaps this is the real Amir that really combines all the previous versions of him. Hes weak and blind, but also essentially kind. Hes jealous, but in the end only wants to be loved. level(p) though sometimes during the book, we would want to scream at Amir, but as we know that hes an utterly human character, and cant diabolic him for anything. 5. Discrimination and prejudice True, I hadnt made Ali step on that land mine, and I hadnt brought the Taliban to the preindication to shoot Hassan.But I had driven Hassan and Ali out of the house. Was it too far-fetched to think things might have turned out differently if I hadnt? maybe Baba would have brought them to America. Maybe Hassan would have a home o f his own now, a job, a family, a life in a country where no one cared that he was a Hazara, where most people didnt even know what a Hazara was. Maybe not. But maybe so. (Chapter 18, pg 238) The Kite Runner tackles the issue of discrimination in Afghanistan with an example of the relationship in the midst of Pashtuns and Hazaras.Babas father sets an example for Amir of being kind to Hazara people, even though they are historically not appreciated and persecuted. Baba could have easily sent Ali to an orphanage after his parents death, but he chose not to and picked the decision of raising him in his household. Baba does the same with Hassan, although this is because of the fact that Hassan is actually his son after all. Even in Babas house, the house of best intentions, the class barrier between the Pashtuns and Hazaras endures. Ali is as dear to Baba as a brother.Baba calls him family. But Ali still lives in a hut and sleeps on a mattress on the floor. He tends the garden, cooks , and cleans up after Baba, and raises Hassan to do the same. So strong is Hassans identity as a servant that even as an adult, when Baba is gone, he has no sense of entitlement. He insists on staying in the hut and doing housework. When Hassan dies defending Babas house, he does so not because he feels it belongs to him, but because he is being loyal to Baba and Amir. Discrimination is everywhere and nowhere at the same time.Assef tells Amir, Afghanistan is like a beautiful mansion littered with garbage, and someone has to take out the garbage. Like his idol, Hitler, he feels authorise to killing those he deems unworthy of living in his land. He even relishes the term ethnic ablutionary because it goes so well with his garbage metaphor. Like Baba, many people do not mention the Hazaras recital of persecution. The author shows that the persecution of the Hazaras is not new, but a greatly intensified outgrowth of long-held discrimination. 6. Mans barbarity to manHow could he hav e lied to me all those years? To Hassan? He had sat me on his slug when I was little, looked me straight in the eyes, and said, There is only one sin. And that is theft When you tell a lie, you steal someones right to the truth. Hadnt he said those words to me? And now, fifteen years after Id buried him, I was larn that Baba had been a thief. And a thief of the worst kind, because the things hed stolen had been sacred from me the right to know I had a brother, from Hassan his identity, and from Ali his honor. His nang. His namoos. (Chapter 18, pg 237) Until Rahim Khan reveals Babas secret, Amir thinks he is the only sinner among his family and friends. The biggest shocker to Amir was that Hassan was really his half brother. After Amirs father died, Baba had slept with Hassans mother and got her pregnant. All along Baba knew that Hassan was his son and Ali covered as his father and the two of them were servants in Babas house. Amir thought about the reason why Baba was so worked u p over Amirs mentioning of getting new servants was because he would be losing his son that way.There were so many signs he realizes like the plastic surgery and always inviting Hassan to events. Amir was filled with anger and he felt betrayed by Rahim and especially Baba. The regret is even greater in his life that he had driven out his own half brother and did not even know it, and now there is no way to make things right because Hassan is dead. Amir is shocked, taken back, and deeply hurt. Even before Amir betrays him, Hassan makes him feel guilty simply by being such a immaculate person.Amir is constantly trying to measure up to Baba, because he does not realize that Baba is so hard on him because of his guilt over his own sin. Amir feels as though his entire life has been a cycle of betrayal, even before he betrayed Hassan. But having a taste of betrayal himself does little towards save Amir. In Ghazi Stadium, the Taliban skews the words of Muhammad in order to justify murder ing the alleged adulterers. The mullah announces that every person should have a punishment befitting his sin. Although he would not want to compare himself to the Taliban, Amir believes this in regards to his own sin.When he tried to get Hassan to pelt him with pomegranates, he was expressing his feeling that in order to be forgiven for hurting Hassan, Hassan essential hurt him. When Assef almost kills Amir, he felt healed, as though now that Assef has hurt him, it is fair. He even tells Farid that in the room with Assef, he got what he deserved. In the end, Amir finds out that punishment is not what will redeem him from his sin. It is not even saving Sohrab. In order to make up for his sin and Babas before him, Amir must erase the lines of discrimination he has lived with all his life by giving Sohrab an represent chance at success and happiness.

Modernisation and under-development Essay Example for Free

Modernisation and under-development renderThe concept of globalisation is one that has become widely used in debates in politics, business and the media oer the past few years. A decade ago the term globalisation was relatively unknown. Today it seems to be on the tip of everyones tongue. Globalisation refers to the fact we all increasingly live in one world, so that individuals, groups and nations become interdependent. According to Held, Goldblatt and Perraton globalisation is an idea whose time has come yet it (globalisation) lacks precise definition. Despite the impreciseness of the term globalisation the use of the term, according to Held and McGrew, reflects increased interconnectedness in political, economic and pagan matters across the world creating a shared social space. Hyperglobalists argue that contemporary globalisation defines a new duration in which peoples everywhere are increasingly subject to the disciplines of the global marketplace. Although economic forc es are an integral situation of globalisation, it would be wrong to suggest that they alone produce it.Globalisation is created by the coming together of politics, social, cultural and economic factors. It has been driven forward above all by the development of the information and communication technologies that stomach intensified the speed and scope of interaction between people al over the world. As a simple example, ring of the last 2008 Olympics. Because of global television links some of the sports are now watched by millions worldwide. Marx believed direct expressions of underlying economic organisation, quite different types of political order may exist in societies that have similar production systems.For instance, some societies based on industrial capitalism have had disdainful political systems (examples are Nazi German and South Africa under apartheid) whole others are much to a greater extent democratic for example, the United States, Britain or Sweden. The impact of science and technology both influence and are influenced by political and cultural factors scientific and technology development for example helped create modern forms of communication such(prenominal) as radio and television. Radio, television and other electronic media have also come to shape the how we think and feel about the world.The invention of writing for instance, allowed for the keeping of records, making possible increased control of significant resources and development of large scale organisations. The free market does nothing to address re-distribution of wealth. It assumes that wealth will slobber down to the poor. The former British Prime Minister, Margaret Thatcher, once said it is our job to glory in inconsistency and see that talents and abilities are given vent and expression for the benefit of all of us.

Chocolate Outline Essay Example for Free

Chocolate Outline Essay particular Purpose To inform my audience about the health benefits of burnt umber Central Idea Chocolate is unrivaled of the oldest treats around that has some beneficial health factors to it. Introduction I. Attention-Getting a. When I was younger I would canary yellow a slicing of dark chocolate in right before dinner Made me sense a little naughty Of course my dad would always catch me and ask wheres my piece? and wed eat it together. It was our little secret. How m whatsoever of you have ever done this? To this day I politic get that feeling II. Credibility a.Chocolate has been my favorite ever since I was little and have enjoyed the divergent tastes, textures and health benefits behind it. III. Preview a. History of Chocolate b. Different Types of Chocolate c. Health Benefits of Chocolate consistence I. History of Chocolate a. 1500 BC -400 BC Olmec Indians were first to from Cocoa Beans as Domestic Crop. Civilization except lasted 300 B. C. b. 600 AD Mayans migrate Central South America establish coffee plantation c. fourteenth Century Aztecs upper classes who usurped the Mayan drink taxed the beans drank chocolate drink, because it supposedly healed the soul.d. Aztecs restricted the drink to priests, nobles, kings, queens, officials and worriers. (showed of sign of high class) e. 1502 Columbus entered Mayan trading channel and bring back cocoa beans to King Ferdinand ? (4th visit to in the altogether World) as it was over looked to the other treasures. f. 1519-1570 Heran Cortes a Spanish, went to Vera Cruz, Mexico and was mistaken for the god (the god who gave the Aztecs the cocoa beans and taught how to cultivate it) he conquered Aztec pudding stone returned to King Charles V. g. Cortes kept Aztec tradition and heavily taxed the chocolate so only rich can drop it ?the chocolate drink was told to heal the soul and to keep you healthy from bad diseases. From then on chocolate became a profitable industry. II. Types of Chocolate a. White Chocolate made of cocoa butter, sugar, milk, emulsifier, vanilla, and some other extras. No non-fat ingredients causing to have off-white shade. b. Dark Chocolate high in cocoa solids-0% milk-12% c. Semi-Sweet Chocolate the master key dark chocolate, used for baking, 40-62 % cocoa solids, (diff is 35-45% cocoa solids) d. Bitter Sweet Chocolate 35% cocoa solids, other varieties of it have 60-85% cocoa solids, high in cocoas, low in sugar.e. Milk Chocolate 10% cocoa liquor/ butter/ sugar/ 12% milk, cream. III. Health Benefits of Chocolate a. calcium Academy of Science Did studies on chocolate i. Chocolate elevates your mood ii. Chocolate prevents/delays damage to cells tissues. Compounds from cacao plant (red wine, tea, fruits, and veg. ) had antioxidants that believe to prevent any damage to the body. b. USA TODAY Reports Chocolate reduced your risk of heart attack and stroke. i. Dr. Oscar Francos explore says chocolate reduced risk by 37 % and lowers r isk of diabetes by 31% and stroke by 29% .Eat in Moderation. c. A study was done by West Virginia researcher Whelling Jesuit found that chocolate simulates the brain and can improve cognitive performance. IV. Health Risks of Chocolate a. According to the New York Times, Chocolate can disrupt sleep if you eat it right before bed-contains nine or more than milligrams of caffeine. Chocolate is a stimulant and increases your heart rate. b. Can cause acne and obesity if not eating in moderation Conclusion I. Review a. Now that your practically waiting to get your hand on chocolate- i. Youve acquire its sweet history.ii. The Different Types of Chocolate There Are iii. The Health Benefits Risks of Eating Chocolate II. decision a. Dark Chocolate or Milk Chocolate b. What is your favorite kind of chocolate? Works Cited California Academy of Science. Terrence M. Gosliner, n. d. Web. 2013. . Facts About Chocolate. LaShelle, n. d. Web. 2013. . The Nibble. Ellen Cooper Edelman, n. d. Web. 2 013. . OCONNOR, ANAHAD. Chocolate can be disruptive to sleep. The New York Times, sec. D 5. LexisNexis Academic. Web. 2 Oct. 2013. . USA Today. Steven Reinberg, 29 Aug. 2011. Web.

Teaching Theories Essay Example for Free

Teaching Theories EssayThe purpose of this report is to research theories, frame shits and the different aspects relating to the effects of inclusive find outing and instruct of disabled scholarly persons We continu every last(predicate)y face challenges in sustaining the skill of our students in our changing world. The curriculum that frames our learning and teaching practices ar developed from research and learning theories. Expectations emphasise knowing how to learn and how to control, access and use information gained. In the first half of the twentieth century two theories henpecked the means we learnt, Pavlov and Skinner were influential figures with their extensive research largely based on laboratory studies of animals. Skinners operant conditioning theories (Baldwin and Baldwin 1986) uses a mixture of decreed and negative reinforcement to control learners behaviours. operative conditioning is such a fundamental aspect of learning and is also effective in be haviour postulatement.This is achieved entirely through verbal feedback, for twain positive and negative reinforcement, on a negative this opening focused on observable behaviour and less on what learners gained in knowledge. In the middle of the 20th century research began to look closely into acquisition of knowledge, although the teacher still played the most prompt role. In the1970s research moved away from laboratories and into much natural learning situations, this showed learners playing an active voice agent and strategic role in their own learning. Piagets possibleness had a huge impact on teaching methods a this time and re primary(prenominal)s one of the most important cognitive development theories in education to date, although further evidence suggests Piaget underestimated the ability of infants and children as well as not accounting for somebody differences. Constructivist theory works well with disabled learners, due to the fact that the learners do not seem so overwhelmed and frustrated and it aids in motivating the students.Teachers should prioritize and teach the most important facts relating to key ideas, the main aim and purpose of implementing this theory is intended to not driving force undue stress or conclude for the learners to feel overwhelmed with having to take on board and memorize too much information at both given time. The teacher should utilise techniques such as brainstorming in order to access and asses the accomplishments and abilities gained by the students on an on-going basis, Students provoke track their own progress and errors and gain feelings of confidence and success. Although the behaviourist theories atomic number 18 positive in that they suggestbreaking down tasks into small manageable segments, the best teaching practices tend to incorporate ideas from all of the theory principles and integrate them to produce a more successful outcome.Research enables us to understand how learning occurs, thus en abling the teachers to select and design the curriculum and look at the learning environments and the strategies for teaching and assessing those which support disabled learning. Knowing how to support the learning process for our students and implementing and identifying the theories and principles concerned, allows us to create and enjoy juicy learning and brio experiences for all those involved. Learning is central to economic success Those who argon disadvantaged educationally are also disadvantaged economically and companionablely equity and viability dictate that all should have the luck to succeed. (Kennedy 199715)People with disabilities experience stigma existence attached to them which can on occasions be more detrimental and painful than the disability itself. Many children are kept at home or are institutionalised in one form or another this tends to occur due to the lack of support for families and the feeling of worthlessness. The stigma attached to disabled peopl e such as being frowned upon and seen as being a hindrance and a drain on society can form such opinions as for example theres no point in educating disabled people as they are incapable of working or contributing to society Attitudes are made of individual someoneal experiences as well as feelings, reactions and beliefs of the past. This consequently forms a cluster of narrow ideas which are called stereotypes. Bohner and Wanke (2002, p.5) defined it attitude is a summary evaluation of an object of thought.As attitudes influence perception, thinking, other attitudes and behaviour, they contribute significantly to a persons psychological make-up. The negatives of stereotyping are they can lead people to assume all members of a set group possess similar features and/or act in the same way. As these are hand down from generation to generation stereotyping needs to be challenged in all manners so that we can educate others and aid disabled learners in reaching their full potential a nd having the confidence to do so. incapacitate people developed the social model of disability because the traditional medical model didnt formulate their personal experience ofdisability or help develop more inclusive ways of living. The social model dictates that disability is a reflection of the way society is organised, whereas the medical model looks at what is slander with the person instead of the needs of the person.An example of the above would be a learner with optical impairment having to read something for the benefit of their studies, unfortunately under the medical model solutions are far and a couple of(prenominal) amongst, an example of a social model solution would be giving access to a full- textual matter audio recording. comprehensive education is the practice of teaching disabled students alongside their non-disabled peers within regular classroom settings, instead of segregating them into special classrooms. The principle of inclusion is based on the id ea that every person has a right to belong and be included in the education community. This has benefits for both disabled and non-disabled learners as both can learn different skills from each other.Inclusive learning promotes autonomy and personal growth, quality of life depending on their ability to exercise choice and self-determination, self-worth and esteem, the building of meaningful relationships and peer role models for academic, social and behavioral skills. Adaptations facilitate access to the general education curriculum (Fisher Frey, 2001) for inclusion to be successful, its essential to implement adaptations that light upon individual student needs (Cross, Traub, Hutter-Pishgahi, Shelton, 2004). For the non-disabled learners it aids in developing other skills such as empathy, acceptance, skill acquisition and problem solving. It also encourages respect and acceptance for individual differences and preparation of a learners future in an inclusive society. Communicat ion and Collaboration are at the heart of learning and change, between all those involved.Practitioners have obligations under legislation including Part 4 of the Education Act 1996 and the Disability inconsistency Act 1995. They also have obligations including a requirement to have regard to the SEN Code of Practice.Bernes (1973) Transactional analysis theory is a method of analysing communication using three personality states the child, the parent and the adult. This helps us to reflect on our communications with others and bemindful in our apostrophizees when doing so.Communication itself has a huge impact on the learners and inclusive learning there is a lot to consider when looking at modifications essential. Teachers need to be cognizant of the environment provided, such as seating arrangements and background noise and ensure that the communication is accurate, jargon free, and work is prioritised with sub headings and explanations are brief and clear.Any expectations rega rding learners are stated firmly. Visuals aids and trips beyond the setting are take to extend the learners experiences and imaginations coupled with the need for any worksheets to be proofread before handing to the students.The information must(prenominal) be accessible in all different formats and text should cover equality, differentiation and inclusiveness. Above all there must be an importance with respect to the development of inclusive learning as active listening to learners voices aids them to gain a feeling of belonging and provides them with the willingness to participate.Inclusive learning comes with a wide range of challenges. National exams fail to always accommodate the students divers(a) backgrounds and needs, and so does the curriculum which tends to be content heavy and lack flexibility. Budgets for education services to supply resources required to support learners is problematic and so is access to some environment/ settings. Lack of involvement and support fr om our learners family can also cause barriers that need to be overcome. Lack of training for staff is a huge issue as lack of communication skills to communicate with learners with a disability can cause underachievement and low expectations, also lesson planning that covers learners diverse needs and cultural backgrounds takes more consideration and time as designing such teaching materials to suit all is a challenge.In conclusion theories are required to continue to develop through further research to enable our learners to further their skills and reach their full potential. Inclusive learning techniques and practices are required to ensure the progression of disabled learners within society andprovide the fortune to change the misconception of disabilities and their impact. The education process and all those involved needs to implement, review, adjust and strive to overcome and manage barriers faced by the learners on a day to day basis. The question is no longer which approa ch is best but how we can apply what has been learned from each model in a way that can produce positive outcomes such as attainment and achievement.

Literary Devices Essay Example for Free

Literary De delinquencys EssayAlliteration retell the same letter or sound at the beginning of adjacent or closely attached words. AllusionA figure of speech that makes a reference to, or representation of, people, places, events, literary work, myths, or works of art, each without delay or by implication. BildungsromanA type of novel concerned with education, development, and maturation of a young protagonist. Essentially, a Bildungsroman traces the formation of a protagonists maturity (the passage from childhood to adulthood) by following the development of his/her mind and character. breakout the fourth wallAn author or character addresses the audience directly (also known as direct address). This whitethorn acknowledge to the reviewer or audience that what is being presented is fiction, or may seek to ext ratiocination the cosmos of the storey to provide the illusion that they are included in it. An example is found in the film Ferris Buellers Day Off when the main ch aracter speaks to the audience by looking directly into the camera. Chekhovs gunInsertion of an apparently unconnected object early in a floor for a purpose only revealed later. learn presage and repetitive designation. Cliff-hangerThe narrative ends unresolved, to draw the audience back to a future episode for the resolution. Deus ex machina (From Latin a machination, or act of god)Resolving the primary conflict by a means unrelated to the story (e. g. , a god appears and solves everything). This device dates back to ancient Greek theatre, but can be a clumsy method that frustrates the audience. This has add together to mean that a force steps in to save the solar day or a helicopter shows up just as the hero must jump glum a building.EpiphanyA sudden revelation or insight commonly with a symbolic role in the narrativein a literary work. First Person NarrationA text presented from the point of view of a character (esp. the protagonist) and written in the first person. Oftenti mes, the first-person narrative is used as a way to directly convey the deeply internal, otherwise unspoken thoughts of the narrator. Occasionally this narrator can be seen as unreliable. In some cases, the narrator gives and withholds information based on his/her own viewing of events.It is an important task for the reader to de boundaryine as much as possible about the character of the narrator in bon ton to decide what really happens. Important note See page 4 for point form recap. Flashback (or analeptic reference)General term for altering time sequences, taking characters back to the beginning of the tale, for instance Flash-forwardAlso called prolepsis, an interjected outlook that temporarily jumps the narrative forward in time. Flash forwards often represent events expected, projected, or imagined to occur in the future.They may also reveal significant parts of the story that have not yet occurred, but short will in greater detail. This has been highly popularized by sever al television shows. ForeshadowingHinting at events to occur later. See also Chekhovs gun. Frame story, or a story within a storyA main story that organizes a series of shorter stories or a short story that is used within another to add meat to the other. Framing deviceA single action, scene, event, setting, or any element of significance at both the beginning and end of a work.HamartiaThe character flaw or error of a tragic hero that leads to his blastfall. HyperboleExaggeration used to put forward strong feelings or create an impression which is not meant to be taken literally. ImageryForming mental images of a scene using descriptive words, especially making use of the human senses. In medias resBeginning the story in the affection of a sequence of events. The Iliad and the Odyssey of Homer are prime examples. The latter work begins with the return of Odysseus to his home of Ithaka and and so in flashbacks tells of his ten years of wandering following the Trojan War.IronyThis discrepancy between expectation and populace occurs in three forms situational satire, where a situation features a discrepancy between what is expected and what is actualized dramatic irony, where a character is unaware of pivotal information already revealed to the audience (the discrepancy here lies in the devil levels of awareness between the character and the audience) and verbal irony, where one states one thing while meaning another. The distinction between verbal irony and sarcasm is exquisitely subtle and often contested.The concept of irony is alike often misunderstood in popular usage. Unfortunate circumstances and coincidences do not constitute irony (nor do they qualify as being tragic). Readers note Isnt it ironic? by Alanis Morisette contains several examples, but umteen of them are not ironic at all. JuxtapositionUsing two themes, characters, phrases, words, or situations together for comparison or argumentation Narrative hookStory opening that hooks readers attention so hey will keep reading OverstatementExaggerating something, often for accent mark (also known as hyperbole) OnomatopoeiaWord that sounds the same as, or similar to what the word means, e. g. , boom or squish OxymoronA term made of two words that deliberately or coincidentally imply each others opposite, e. g. terrible salmon pink ParadoxA phrase that describes an idea composed of concepts that conflict. A good example occurs in the first sentence of A Tale of Two Cities by Charles Dickens It was the best of times, it was the worst of times (1).ParodyRidicule by overstated imitation, usually humorous, as in MAD Magazine Pathetic fallacyReflecting a characters (usually the protagonist) mood in the atmosphere or inanimate objectsfor example, the storm in William Shakespeares King Lear, which mirrors Lears mental deterioration. PathosEmotional appeal, one of the three modes of persuasion in rhetoric that the author uses to inspire pity or sorrow towards a charactertypica lly does not patch up the target characters suffering with a positive outcome, as in Tragedy.PersonificationUsing comparative metaphors and similes to give living characteristics to non-living objects. plat twistUnexpected change (twist) in the direction or expected outcome of the plot. Poetic justiceVirtue ultimately rewarded, or vice punished, by an ironic twist of fate related to the characters own conduct Self-fulfilling prophecyPrediction that, by being made, makes itself come true. Early examples include the legend of Oedipus. There is also an example of this in Harry Potter.SatireThe use of humour, irony, exaggeration, or ridicule to expose and criticize peoples stupidity or vices. Sensory detailImagery, sight, sound, taste, touch, smell Stream of consciousnessTechnique where the author writes down their thoughts as fast as they come, typically to create an interior monologue, characterized by leaps in syntax and punctuation that trace a characters fragmentary thoughts and sensory feelings. An example is Ulysses. SymbolismApplied use of symbols iconic representations that carry particular effected meanings.

Food and Tradition Essay Example for Free

Food and Tradition EssayCulture has been earth since the time man came on the earth. Many ethnic groups have their own ways of living. Due to the crude technologies and globalization, culture of many societies and families have been affected and altered in one way or the opposite. nigh of the pagan traditions, practices, values and beliefs, values and virtues have faded away never to be heard once again in within this new era with new generations. The roots of culture originate from families and clan. So the look styles are now being influenced from their fundamental points of source.This is not saying that culture will come to an end. some(prenominal) families, clans which grow up to sort out communities and ethnic groups have struggled to this very far to preserve their culture. The survival of such(prenominal) cultural activities has cr cancel outed major concern over the last few decades. Most pile have deep aroused the interest in cultural practices and this has contributed a lot to the tourism industry in our al-Qaida country. Thousands of tourists are visiting our country entirely to watch over the oldest plays and cultural activities as well as to enjoy our traditional nutritions during such cultural occasions.This has resulted in dynamic, creative cultural practices of the oldest periods of our fore fathers. Food is something which is interpreted in the lightest manner possible by the new generations which we have in the entire world. They simply terminal it as nourishment that sustains growth or furnishes energy or does both to our bodies. They feebly attach much(prenominal) concentration on other importance of food other than the above. They have not known how much it contributes to the social and cultural welfare by dint ofout our life. The role of various foods has deeper implications which are more than satisfying our hungers and other physical requirements.It may structures families schedules or it provide social activities which nurtures the family relation ships as deal from one family interacts among themselves or with other family members. To a larger extend, it is used as a representation of certain ethnic identities. Thus, food is used in as part of family cerebrations or ceremonies as well as in our rituals. I as an indigenous person who hails from the northern parts of china, we have varieties of food stuffs. This scores from the simplest agricultural products both from commonwealth cultivations and livestock.Although, the place has no reliable and sustainable rainfalls, many families produce farm products of horticultural natural through irrigation methods. Some of the produces includes vegetables and fruit, cabbages, squashes, pears grapes and apples. From livestock, they are vast lands in which people keep sheep for mutton and lamb. Generally, it is rare to get pork in such a place. This seems to have been influenced by the religion of the people. Most of the inhabitants are Muslims hence they forbid the practice of taking pork. Pork is seriously fear by this people.The belief the eating of pork is interchangeable eating of the fresh of ones compulsive being. So, the utilization of food is a very important part of the processes of life. sometimes we fail to appreciate that food is more than just fundamental. The only other action that we connect in that is of analogous importance to our lives and to the life of our species is a sexual characteristic. But these two activities are quite different. The range of variations is substantially wider in food than in sex. In fact, the importance of food in understanding human beings culture lies precisely in its infinite inconsistency.For endurance needs, all men everywhere could eat the corresponding food measured only in calories. However, people are of different backgrounds and eat very differently. Chinese eat varieties of foods in their meals which are characterized by quite notable flexibility and adaptabilities. Th e mixture of different meals in their ingredients remains to be distinctive in the appearance and tastes as well as the flavours. This varies from one cultural activity to another. During the festive occasion of circumcision, children are circumcised to graduate from their childhood to youthful hood.At this particular occasion, people use legume in higher quantities. This includes soybeans, broadens, pea nut and mung beans. They are used to make rapid healing of the wounds. It is also necessary to take bitter spices such as garlic and cinnamons which acts as reminder of the bitter activity they have gone through. (Gernet, 1962) Apart from circumcision ceremonies, many families do not eat meat products during the periods of tragedy such as death. In our culture, meat products are as result of shedding blood to the ground.Shedding of blood is one the acts which are sternly against the practices of our traditions. So, at such time of mourning, people cease from using the meat products which results from blood shed of animals. They believe that this is a sign of maintain quietness with their super natural being. Once we eat such products, it like we are provoking the anger of the supreme nature. Thus, the common meals that are taken contain foods full of starch. Reference Gernet, J. (1962) Daily Life in mainland China on the Eve of the Mongol Invasion Stanford University Press

Definitions of events management Essay Example for Free

Definitions of issues way EssayEvents concern can be said to have emerged from the increasing commercialisation of pop celebrations, from heavy(p) affairs such as concerts to small and private gatherings. Bowdin, et al. explained that in certain historical purviews, the increasing sizeableness of grammatical cases were noted because of the benefits they bring as enumerated through its purpose and objectives. An example noted by the authors were the emergence of the application as encouraged by political and religious reasons this happened in the United Kingdom where exhibitions became a popular event that it needed to be sustained. The approach to the sustainability of events, especially as this would lead to the formation of an industry, would then incur integral to the direction requirements of this practice. Across the world, the management of events would become a more(prenominal) formal approach in organizing festivals and new(prenominal) festivities. Bowdin, et al. because presented the following definition of events as follows (14) anything which happens result any incidence or situation esp (sic) a memorable one contingency or possibility of occurrence an item in a programme (of sports, etc.)A type of horseriding competition, often held over three days (three-day event) consisting of three sections ie dressage, cross country riding and show jumping fortune or fate (obs) an organized practise at a particular venue, eg. for sales promotion or fundraising. Based on these definitions, the events that fall low event management argon applicable in all candidates. Basically, the last definitiion, an organized activity at a particular venue, eg. for sales promotion or fundraising (14) can be said to already cut across what an event is.However, it should be also noted that the fundamentals of events management also refers to the uniqueness of the event, hence, it is memorable. At the akin time, an event may have many sub-events such as items. Last but not the least, as based on the cited definition, an event also includes contingency or possibility of occurrence. This therefore brings up the aspect of events management in which case it is not just about ensuring that the event takes place, but also the management formalises the event in a sense that it is defined by a specific strategy.As antecedently mentioned, an event in the events management context becomes a project in this case, the aspects of project management is applied. It is initially important to define what a project is, and according to Bowdin, et al, (267), an event as a project produces an addition the asset is the ultimate deliverable of the project. The management is the planning, the organizing, leading, and controlling of the project. Hence, based on these, Bowdin, et al. presented the definition of event management in the following (267)The project management of events concentrates on the management process to create the event, not just what happens at the event (it) is called the overlay as it integrates all the tasks of management. Event management is made up of a number of management areas including planning, leading, marketing, design, control and budgeting, risk management, logistics, staging and evaluation. Each of these areas continuously affect all(prenominal) other over the event life cycle.Shone and Parry, furthermore, mentioned that in order for an event to be managed in a similar context, the event has to be special based on this, the authors presented the following pointing out the definitions of events that are managed Leisure events (leisure, sport recreation) Personal events (weddings, birthdays, anniversaries) organisational events (commercial, political, charitable, sales) cultural (ceremonial, sacred, heritage, art, folklore) The Events Management Concept and Practice Event management is therefore a discipline and a practice.There are many concepts and aspects of event management that needs to be considered especially among those who specialise in certain components of the practice. One of the common perceptions of event management is its dimension as a coordinating activities. Silvers (28) mentioned that in event coordination, the coordinators visualise, organise and synchronise the different elements of an event. In addition, in event coordination, the coordinator also identifies the purpose, scope and the program of the event by means of identifying its intent, extent, and content. other important point raised by Silvers (28) is that, in agreement with the past discussions on the nature of event management as similar or related to project management, the author also further mentioned the processes involved both in the coordination and the management of events. These aspects, for instance, is through the discussion on the Project Scope (28-29) Identifying the needs and requirements of the event including the definition of its purpose and the evaluate outcomes the de scription of the product as spelled out by the type of event product analysis or the identification of the components of the product the feasibility of the product as based on the analysis of the resources From these, the event becomes more definite through the design of a Work Breakdown Structure and Activity Schedule (29). Another important approach in event management can be considered in the perceptions of the customers, competition and the sponsors. Silvers discussed the aspect of the consumers and the competition. According to the author, the customers make up the marketing realm of the event (30).Hence, it is important to identify a post segment because this helps in the design of the event, from its scope to its marketing to its implementation. Silvers also discussed the competition for cases such as prohibit and clubs, any weekend night poses a great amount of competition for any establishment belongings an event that night. As the author stressed, it is significant tha t the bar or club is aware what kind of other events that will take place in another establishment. It is therefore in the strategy of the club or bar owner, along with its hired events specialist, to determine how to best approach competition.

Automobile and Business Model Essay Example for Free

motorcar and Business Model Essay?Introduction In 2000, Inspired by car-sharing concept in Europe, copy and Danielson started Zipcar to pursue the opportunity of car sharing in U. S. market. By mid-October of 2000, Zipcar had enlisted nearly 250 members with 19 vehicles located end-to-end capital of Massachusetts. I will evaluate this potential venture and its progress based on the framework of OUTSIDE1, including opportunity, uncertainty, team, strategy, coronation requirement, deal and exit. Opportunity Market The market size of this sedulousness is estimated at 26,400 members, which is 0.04%2 of general population3 lived in Top 20 U. S. Markets. Usage of this industry grows rapidly at 30% annually. There be devil competitors in U. S. market, but they focused on the environmental impact rather than convenience and exist effectiveness. guest Target segment are college-educated costumers who drive less than 6,000 miles per year and live in urban area. toleration of this business is very high referring to Major players in Europe market, whose marketing investment in this industry is low but the growth rate is continuously high (30% annually).Uncertainties Competition Two legitimate competitors in U. S. market and potential competitors from car manufactures Acceptance Customer acceptance is to be proved in Boston before the business model could be replicated to other cities Management team Co-funders commitment is not very convincing and the structure of the management is poorly organized Financing Overhead continues to grow against express mail financial resources Team.There are missing pieces in its team as founders are lack of arrive in operation and relationship with car manufactures As a co-founder, Danielson commits not enough as she unperturbed have full time job and focus more on family Strategy Chase keeps push button to start business operation maintain their promise to investors although the company is not ready. This Strateg y would have disconfirming impacts in the future. Using technology platform to improve cost effectiveness and adopting word-of-mouth are tenacious with its current situation. Investment Requirement.Zipcars cash flow requirement is very high. It spent $375,000 in source year, and need additional 1. 3 million to complete technology platform, prove the business model and let on understand demand. Overhead excess the projection and continues to grow, which will further increase the requirement of cash. Deal The current investors holds plenty of convertible loan, which would have negative impacts on future share holders. Exit The options for exit are available as this industry grows rapidly. The founders are not in a very strong vista to potential exit.Business Model Car sharing business provides a hassle-free ownership for urbanite who dont need to own a car but need the convenience to run occasional errands4. In the model before December 1999, its revenue comes from $25 applicatio n fee and $300 annual subscription fee, plus $1. 5 hourly driving charge and $0. 4 driving charge per mile. However, Chase contumacious to change the price model with a lower membership fee and a tiered price structure, increasing hourly charge to between $4. 5 and $7 and adding a maximum daily rate.The selective information from actual operations in September gives me a concern as seen in Exhibit 1, that the bread contribution from actual operation in September is negative because of the very low revenue, though cost is only a little bit over the estimation. Conclusion The next step for Zipcar is to adjust its pricing model to increase its revenue. Chase need to pitch investors in Springboard forum by steering on this Though its cash flow is negative now, Zipcar is a unique business model with cutting edge technology and well-established customer base. Zipcar will provide a great chance for investors to be rewarded a wise market with 30% annual growth.Citation 1 This framework is developed by Professor Steven Kaplan from University of loot 2At The Wheel, Volkswagen Pioneers Car Sharing Programs, Fastlane, October 1997 3U. S. Census, http//census. gov/population/censusdata/90den_ma. txt, December 9, 2002 4According to the case Exhibit 1 pecuniary Plan in May 2000 September Operation Data Total Revenue 29,616 14,645 Number of Cars 12 19 Revenue per car 2,468 771 Lease per car 367 400 Access Equip 42 42 Fuel 90 99 Insurance 142 142 Maintenance 33 33 Parking 50 63 Cost per car 723 778 Net Income per car 1,745 (7) Source Company Data.

Ageing Is A Biological Process Sociology Essay

bestrideing Is A Biological Process Sociology EssayAgeing is a biological process, which is universal phenomenon and inevit sufficient for all. As Heidegger states, We atomic number 18 born, we live, we die. (Featherstone Wernick, 1995 1) Pilcher (1995) argues, like class, ethnicity and gender, age is a social category through which nifty deal define and identify individuals and groups inwardly society. Age is both an cardinal part of how we see ourselves and how new(prenominal)s see us. Age has various connotations, varying according to historical periods and culture. Older adults in industrialized countries tend to be marginalized, institutionalized, and stripped of responsibility, place and, ultimately, their dignity. It wasnt always thus. In most prehistoric and agrarian societies, older people were often held in high up regard. They were the teachers. (Nelson, 2005) Unfortunately in contemporary society, especially the Western world, ageing has become perceived as an i llness. Biggs (1989) states that we be living in an ageist society where it is believed that a predominant attitude towards older people is coloured by banish mixture of pity, forethought, disgust, condescension and neglect. The patriarchal contribute become victims of their own survival. The number 65 has been regarded as the beginning of old age. Old age is referred to a time of life which is bleak and hopeless(prenominal) (page 16) more deny the notion of cosmos old in spite of this however a majority of the time-honored be still affected by the very fact of being over 65. Society is too against people with mental illnesses. Just as the elderly atomic number 18 discriminated due to their, people with insanity ar discriminated due to their illness. Dementia is said to be a second childhood, but it is not. It is said to rob the mind, but it does not. It is said to affect the elderly over 65, but it can affect a person from proterozoic as their forties. ageism is par t of the stigma that people with dementia suffer from. Ageism is deeply embed within our society, and is very widespread. It is difficult to tackle as it is an unconscious process and often unnoticed. In 1969 pantryman coined the term ageism to describe the process of formationatic stereotyping and discrimination against older people. Cuddy Fiske (2002) argue that ageism is pervasive, impact social interactions, housing, health contend, employment, and social policy. Quadango (2008) refers to ageism as the stereotyping of and discrimination against individuals or groups because of their age. It s a habilitate of beliefs, attitudes, norms and values used to justify age based prejudice and discrimination. Kite and Johnson (1988) define ageism as beliefs to the highest degree elderly as unable to contribute to society, and hence as dispensable members of a community. These classs muster up from forbid cultural attitudes. From these definitions, ageism can be defined to consi st of three elements prejudicial attitudes, sexist practices and institutional practices. Traxler (1980) outlines four factors which contribute to ageism. Firstly, there is a fear of death. Secondly, there is an emphasis on spring chicken culture. Thirdly, there is an emphasis on productivity. Fourthly, the enquiry carried out on ageing. These elements can be reflected when analysing dementia. Many fear the symptoms of dementia, as there has been an association that dementia is as if your dead. However, the fear has been exaggerated as dementia is not normal dying (Murphy, __ 13) There is an assumption that people with dementia cant participate in research or are unable to share their views and experiences. This becomes evident with the fact that dementia has been underfunded. Few resources rich person been allocated, as dementia in the elderly is not seen as a priority and they are not seen as worthy. Clearly, ageism is part of the social system. Perceptions of aging are mixt ureed as early as childhood. We are surrounded with images of the elderly as a homogenous group that is dependent, lonely, frail and incompetent. These perceptions do not devote at a schoolboyish age, and do not impact identity formation and therefore negative schema are more likely to be accepted without testing or questioning (Levy et al., 2002) Children dare their own expectations and perceptions about their aging process due to internalized ageing stereotypes. In a national, children were asked how they would feel about decorous an elderly person, of which 60% of these children gave chemical reactions rated as negative, including I would feel awful (Seedfeldt et al., 1977 509). another(prenominal) tuition nominate that among children aged four to seven, 66% mentioned that they prefer not to become an elderly person (Burke, 1981). It is evident that children handgrip discriminatory attitudes towards the elderly, but these attitudes are internalised through socialisation, of where socialisation institutions such as families, media, and education play an important role. Adults hold negative attitudes towards the elderly, which impact the elderly in a destructive way. Palmore (1990) identified nine negative stereotypes associated with the elderly. These included illness, impotency, ugliness, mental decline, mental illness, uselessness, isolation, poverty and depression. One theory argues that perceptions and evaluations regarding ageing have been socially constructed. affectionate social organizations reject ageing as natural and argue that individuals are moulded by socio-cultural factors. According to Berger and Luckman (2002), the social construction of reality relies upon a three-stage process. The first process is where people create culture. The second process involves these cultural creations becoming a reality, and is granted as natural and inevitable, where the third process involves reality being absorbed as valid by following generations . All of these negative attitudes create a new set of exclusions for the elderly person. As a result, the elderly are treated differently as a person and are often treated as the others. They are viewed and associated with labels such as ill health, poverty, passive and dependent. Heise (1984__) argues that one stereotype of the elderly is that of a weak and frail elderly. Butler (1987) argues that due to ageism, the elderly are seen as senile, firm in thought and manner, and old-fashioned in morality and skill. There is a notion that the elderly go into a second childhood. This notion removes their adult status, and their personhood, undermining their worth and value. The elderly are reduced by their corporeal attributes, where there is a failure to see beneath the surface. They are seen in a state of remediable decline. Mask of ageing is a term of where the body betrays the person, as the body is unable to adequately point the individuals inner self, leaving a misrepresentatio n and imprisonment. One area that comprises of age-discrimination is seen in the workplace. Some positive stereotypes are associated, including the elderly being more loyal, reliable, experienced and responsible. However, there are also negative stereotypes order within the workplace, including being less adaptive with new innovations and changes. These stereotypes are continually perpetuated despite the fact that there is endorse for a correlation regarding their absenteeism, productivity, or competence. Mandatory retirement may be the most pervasive form of age-discrimination. Media can be seen to be the most pervasive for promoting ageism. It is clear to see how society values characteristics such as youth, autonomy and independence. Popular culture and the consumer culture such as magazines and politics consist of images of youth and beauty which encourage stereotypes of the elderly, of which these images are dominant. Furthermore, the elderly are significantly under-represent ed across all media. Levy (2002) strand that older people with positive perceptions of aging lived seven and a half years longer than those undetermined to negative images of aging. Levy acknowledged that media is not solely to blame for promoting ageism, but it is the most identifiable source. Another area where ageism is pervasive is within the health mission system, where they often receive inferior health care or are denied memory nettle. Within the healthcare system, the elderly are less likely to be referred for covering fire and treatment, likely to receive more medication prescriptions than younger people for equivalent symptoms, and misdiagnosed with symptoms accounting for normal ageing.Alliance for senescent Research (2003) concludes that the elderly are less likely than younger people to receive preventive care, less likely to be tested or screened for diseases and other health problems, often ignored from proven health check interventions which in turn leads to them being given inappropriate or incomplete treatment, and also consistently excluded from clinical trials, despite being the largest users of approved drugs. They conclude that ageism within the health-care system hurts everyone, because it leads to premature loss of independence, change magnitude mortality and disability, and depression in adults who might otherwise continue to lead productive, satisfying and healthier lives (Alliance for develop Research, 2003) Our health care systems are unhealthy and unsustainable we focus on the wrong conditions, with dementia not being a focus. (Whitehouse, 2007 63) Ageism within the health care system adds further impacts with those who have dementia. the report(irish study) indicates there is structural and organisational discrimination which highlighted a failure to prioritise dementia in terms of policy and resource allocation. As Neil Hunt, the chief executive of the Alzheimers Society states, There is no place for ageism in todays N HS. One in three over 65 will die with dementia yet we know only a third of people will ever receive formal diagnosis. People deserve to be treated with respect and equality regardless of age especially where assessment of symptoms and ongoing care are concerned. non all people with dementia receive fair treatment. Dementia patients often need support of galore(postnominal) kinds, frequently without knowing who to ask or what support to ask for. Despite this awareness, a majority of peoples take are not met. Early symptoms are dismissed as ageing, which delays diagnosis. It has also been found that health professionals wishing the knowledge and training for dementia. Illife (1994) argues that GPs attitudes tend to nihilistic and many believe that nothing can be done. He found that 60% of GPs lacked confidence in making a diagnosis of early dementia and many found it difficult to advise about support services or to coordinate such services. The take stock Commission (2000) foun d fewer than half of general practitioners said they had received sufficient training. It also found that less than two thirds felt they had ready access to specialist advice, of which it required on readily access upon diagnosis. There is further conclusive evidence that there is an under-diagnosis and inadequate management towards dementia. A recent ken found that nearly two-thirds of general practitioners did not give a memory test and around 40% did not offer a diagnosis when consulted by patients with memory problems. Out of a sample of more or less 700 GPs, 71% felt that they did not have adequate training in and more than half were disgruntled with community services for dementia. Another study found that most GPs felt they had little to offer dementia patients, early referral was unhelpful, and that the problem was mainly a social problem. Although these studies lean towards the negative aspect of treatments towards those with dementia, the same study found that 52.3% of GPs felt that early diagnosis was beneficial and 54.4% felt diagnosis of early signs of dementia was important. Furthermore, the study is questionable as the data is based on questionnaires. (Renshaw, 2001 37)It is not only the elderly with dementia that are discriminated again. Ageism works both ways, affecting not only the elderly but also young people. Reverse ageism is where the young people are marginalised. There is little awareness or intellectual of people who develop dementia at an early age, and this makes it difficult for younger people with dementia to access ample support. Many dementia care services have a minimum age necessary of 65, and therefore are not available to younger people. When services are available and accessible to younger users, they tend to be inappropriate to their needs. As a consequence, the younger people feel that they are do to fit in to a service, rather than the service fitting their needs. Iliffe (2003) found that 60% of GPs lacked confiden ce in making a diagnosis of early dementia.Ageism is a major issue that needs to be addressed in order to ensure the elderly are in receipt of fair treatment. Since the sixties attempts have been made to eliminate age discriminations, with groups such as the Grey Panthers and Help the Aged. In 2006 a ban on discrimination within the workplace was introduced with the UK Age Discrimination Act. This law makes it unlawful for employers and other staff to discriminate against a person on the basis of his/her age. The Act adopts four definitions, including direct discrimination, collateral discrimination, harassment and victimisation. As for the health care system, recent allegations claim the NHS to be institutionally ageist, and in response The Equality Bill has been debated about and proposes to eliminate the discrimination rooted within staff and the funding surround their care. The Green Paper talks about elderly care and dementia care, arguing that the current system needs amendin g as there is not insufficient money to provide enough quality care and meet the needs. It acknowledges that an increase in funding is necessary, and to introduce a minimum care entitlement so that receives some Governmental support. An extract from the Green Paper states the Governments vision is for a system that is fair, simple and affordable for everyone, underpinned by national rights and entitlements but personalised to individual needs. In the new National Care Service, everyone should be able to get really good care wherever they live and whatever they or their family need collectable to ageism, the elderly and in particular people with dementia are faced with barriers and inequalities within society, which has been acknowledged and attempts have been introduced to eliminate and reduce them. On the one hand there are theories that there is a great lack of understanding about the realities of ageing, and on the other hand, there are theories that the fears of ageing are exa ggerated. Ageism does exist, and there have been responses to eliminate these negative attitudes toward age. As mentioned, ageism exists within the health care system, and those who have been diagnosed with dementia not only suffer from the illness, but also suffer from ageism.